The gift for culture lovers: the Museum Gift Calendar
Amsterdam – October 25, 2025 – After last year’s resounding success, the Dutch Museum Gift Shop (DMGS) is launching the second, highly anticipated edition of the Museum Gift Calendar.
Behind the compartments of this limited edition, art and culture enthusiasts will discover a carefully selected gift, an inspiring story, or a design object every day, curated in collaboration with several leading Dutch museums.
A Significant Collaboration
The calendar is a collaboration with several Dutch cultural institutions. Participating museums include: Eye Film Museum, Jewish Cultural Quarter, Teylers Museum, H’ART Museum, Natuurmuseum Brabant, and the Wereldmuseum. Through this partnership, the calendar brings its top collections directly into your home.
Design with a Story
The calendar’s design itself is a tribute to art history: the packaging is inspired by the work Apelles Painting Campaspe (1640) by Willem van Haecht, a masterpiece from the Mauritshuis collection. This detail emphasizes the calendar’s approach, telling a story that deepens the museum experience.
The Content
Due to the strong sales of the first edition, we’ve worked extra hard this year to create an even more engaging, curated calendar. Pre-orders have just started, and the calendar will be available on November 6, 2025. Throughout December, each section reveals a new element: from miniature artworks to fun gadgets, from interesting facts about art, culture, and science to everyday objects with a museum story. It’s an experience for anyone who values art, culture, and unique and meaningful gifts.
Sustainability
The calendar has been carefully produced, utilizing the artistic and educational input of the participating museums. It’s a gift that embodies the core values of quality design, cultural education, and cultural heritage.
PLEASE NOTE: Due to the limited edition and proven success, this is a collector’s item. Please don’t wait, because once it’s gone, it’s gone.
The Museum Gift Calendar
Availability and Price
The Museum Gift Calendar is now available for pre-order at dutchmuseumgiftshop.nl, priced at €94.95.
About Dutch Museum Gift Shop
Dutch Museum Gift Shop is a platform that curates and offers products from museums across the Netherlands. This initiative aims to bring the museum experience into people’s homes by making unique museum gifts and souvenirs available through a central webshop.
