Vintage movie poster: Three the hard way (1974)


Store:  Eye Filmmuseum

Eye has a large collection of authentic, original movie posters that were produced in limited quantities for display in theatres all over the Netherlands. No infinite reproductions, but collectibles that come straight from the heart of our collection.

‘Three the hard way’ is a 1974 action blaxploitation film directed by Gordon Parks Jr., and starring Fred Williamson, Jim Brown and Jim Kelly.

The film belongs to the blaxploitation genre, in which the black culture and viewer were first seen as a potential viewer and sales market. However, the films were written and directed by mostly white film bosses and thus became a mix of stereotypes. At the same time, the films consisted for the first time of an all-black cast portrayed as heroes rather than victims or villains. Similarly in “Three the hard way”, where three martial-arts specialists have to prevent white supremacists from tainting the U.S. water supply with a toxin that’s only harmful to black people.

The movie posters are folded for archiving purposes and are therefore sent as such.

Availability: Only 1 left in stock

Dimensions: 55,50 cm x 70,50 cm

Please consider that the vast majority of vintage film posters have been used, and their condition varies. As our head of collections once told us when we mentioned the border pinholes and small folding tears,

“Of course there are going to be small defects, these posters worked for a living!”

Condition Three the hard way: FINE
The poster can be showing light, normal wear; used but not abused. in this grade can exhibit slight signs of use, but no significant wear. Acceptable flaws might include border pinholes, minor edge dings, light edge creases, and very minor wear along fold lines. For more information about the condition of the poster you can contact us at:


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