De Nieuwe Kerk is now available on Dutch Museum Gift Shop

Products from De Nieuwe Kerk have been added to Dutch Museum Gift Shop, making it the eleventh museum to have joined.

De Nieuwe Kerk is located in a beautiful medieval church at the Dam, the heart of Amsterdam. Besides being a museum that hosts regular exhibitions on the topics of arts, culture and photography, the church is also a place of national significance within the Netherlands. Functioning as a royal and official venue, it is a place where Dutch kings and queens have been inaugurated and where the current royal pair got married.

De Nieuwe Kerk kicks off its addition to Dutch Museum Gift Shop with a range of products dedicated to its latest exhibition, Maison Amsterdam. Centering the topic of Amsterdam as a capital of fashion, this exhibition presents viewers to over 150 historical and contemporary designs from Amsterdam-based fashion designers. The exhibition ranges from classic designers from the twentieth century to current big names like Bas Kosters and Viktor & Rolf. It also introduces the viewer to an up-and-coming young generation of Amsterdam fashion designers, including names like Ninamounah, Patta and Daily Paper. With a strong historical component, Maison Amsterdam takes its visitors to various iconic locations around the city, showing how these have been homes and catalysts to different waves of fashion trends.

The online museum shop collection for De Nieuwe Kerk features a beautiful Dutch-language catalogue on Maison Amsterdam, as well as statement pieces for your wardrobe and lots of possibilities to get creative with your own fashion designs. Some items from the permanent shop collection are also available online, including a collection book on the history of the church and two fun pairs of museum socks.

Click here to see the full collection.

Dutch Museum Gift Shop aims to provide Dutch museums with a new stream of income during and after the pandemic-induced lockdowns. Since the start of this initiative in the spring of 2020, eleven museums have joined and more are scheduled to follow. Prominent names featured on Dutch Museum Gift Shop include Rijksmuseum, Tropenmuseum and Eye Film Museum.

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